Speeding remains one of the most common risky driving behaviors on roads in America.
The N.C. Governor’s Highway Safety Program and law enforcement agencies statewide launched the weeklong “Speeding Slows You Down” initiative today to encourage drivers to slow down and obey posted speed limits.
Law enforcement officers will increase their presence on highways and local roads to stop unsafe driving behavior and promote safer choices behind the wheel.
“Speeding is not just a bad habit — it’s a dangerous choice that puts everyone on the road at risk,” said GHSP Director Mark Ezzell. “This campaign reminds drivers that even going a few miles over the speed limit can have devastating outcomes.”
Whiteville Police took to social media for a light-hearted reminder about the very serious subject.
“Slow Down, North Carolina means you too, Whiteville!” WPD shared in a Facebook post. “We know everyone is in a hurry… but unless your last name is Earnhardt, the speed limit still applies. Remember:
- The gas pedal is not a suggestion button.
- ‘I was just keeping up with traffic’ has never magically turned into a warning.
- Your fries from the drive-thru will still be hot if you arrive safely.”
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“Our goal is simple: fewer crashes, fewer injuries, and everyone getting home safely,” the post said, “so take a deep breath, ease off the accelerator, and enjoy the ride through Whiteville. The only thing we want racing this week is the clock to Friday.”
“Consider this your friendly reminder that the gas pedal is not an on/off switch—and Columbus County roads are not a racetrack,” she sheriff’s office said in a press release. “Speeding may feel like it saves time, but a traffic stop, a crash, or a trip to the hospital will slow you down much more.”
In 2025, speed-related crashes in North Carolina resulted in nearly 350 fatalities, highlighting the serious consequences of excessive speed and the importance of making responsible decisions behind the wheel.
Driving at high speeds is dangerous and decreases the driver’s ability to control the vehicle. In ideal weather conditions, a vehicle traveling 55 miles per hour will require more than 200 feet to stop completely, according to the N.C. Driver Handbook.
The “Speeding Slows You Down” campaign is one of GHSP’s many year-round initiatives that promote safe driving through education, enforcement and community partnerships
